CITIZENS

Full Coverage Wallcovering | Halo Illuminated Logo | Corridor Graphic | Mission Statement Wall | Dimensional Acrylic Sign

While building out their single-story headquarters at Domain 10, Citizens Inc. needed help bringing their brand and mission into their new space. The goal was to incorporate Austin culture while highlighting Citizens’ company ethos through bold colors and illustrations.

After reviewing floor plans and key elements with the client, we quickly moved from concepts to final production art within 6 weeks. Key areas to be branded in the space included a reception area featuring a dimensional logo, breakroom, and various corridors suitable for wall graphics.

drive21 created design concepts along with AFA (artwork for approval) and production files.

Starting with moodboards of inspiration images, drive21 then developed a few design concepts. Once an approach was selected, we made a necessary revisions before finalizing production files.

In order to achieve the correct end results, sampling is an important phase. We created printed mini-samples of the dimensional acrylic sign and wallcoverings, as well as color and material draw downs.

Site surveys were conducted by drive21’s Austin team after wall built out was complete. It’s important to get accurate wall measurements and obstruction locations to avoid any errors during install.

The result — a drive21 delivery from conception to execution. We consistently strive to work creatively and efficiently and the Citizens project was a rewarding branding experience for our Austin team.

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